About Nashville
The Nashville, Tennessee market is comprised of five radio stations: 93.3 Classic Hits, 94.9 The Fan, 102.1 The Ville, 102.5/106.3 The Game, and 102.9 The Buzz™.
Station Demographics
The Greatest Songs of All Time
93.3 Classic Hits is playing the greatest songs from all time. From the Beatles to Bon Jovi, Abba to ZZ Top, it’s music everyone in Nashville can sing along with! Start your mornings with Chuck Denver. Spend your workday with Tim Sheridan. Drive home with Ryan Chase. Then turn it up at night with Rick Burton.
Target Audience
Gender:
55% Male
45% Female
Age:
56%: 55+
51%: 35-64
45%: 35-44
Household Income:
76% $50,000+
56% $75,000+
37% $100,000+
Employment:
41% Employed Full Time
13% Employed Part Time
Education:
13% HS Diploma
46% Some College
40% College Degree/More
Built for You… The Fan
94.9 The Fan is the flagship station for Nashville’s AAA baseball team, the Nashville Sounds, and showcases some of the most popular voices in sports talk: Dan Patrick, Colin Cowherd and Outkick’s “Hot Mic” with Jonathan Hutton and Chad Withrow. The Fan also features the VSiN sports betting network which offers insight on the ever-growing world of sports betting.
Target Audience
Gender:
80% Male
20% Female
Age:
25-54
Nashville’s Classic Soul and R&B
102.1 The Ville features Nashville’s Classic Soul & Today’s R&B and is the home for the always hilarious “Ricky Smiley Morning Show.” Whether it’s P-Funk or Beyonce’…we keep Nashville groovin’ all day long! And 1021TheVille.com is your local connection to all things Ville.
Target Audience
Gender:
31% Male
69% Female
Age:
74%: 25-64
62%: 35-64
19%: 45-64
Household Income:
61% $50,000+
34% $75,000+
19% $100,000+
Employment:
55% Employed Full Time
9% Employed Part Time
Education:
35% HS Diploma
18% Some College
38% College Degree/More
Nashville’s Best Sports Talk
102.5/106.3 The Game is Nashville’s Best Sports Talk! Featuring live and local programming from 6A-7P, The Game keeps listeners entertained and up to date on all of the big topics going on in the world of sports. We are the home for the NHL’s Nashville Predators, Vanderbilt University Athletics, Middle Tennessee State University and NASCAR, but also offering the best coverage of all Nashville sports!
Target Audience
Gender:
73% Male
27% Female
Age:
79%: 35-64
74%: 25-54
51%: 25-44
Household Income:
90% $50,000+
74% $75,000+
55% $100,000+
Employment:
84% Employed Full Time
5% Employed Part Time
Education:
16% HS Diploma
24% Some College
61% College Degree/More
Nashville’s Rock Station
WBUZ-FM 102.9 The Buzz™ has been Nashville’s Rock Station for over 23 years. Live and local talent 24/7 keep listeners up to date with concert info, rock news, community events and more. Your message can be heard from Northern Tennessee to the Alabama line.
Target Audience
Gender:
57% Male
43% Female
Age:
67%: 25-54
46%: 25-44
33%: 18-34
Household Income:
73% $50,000+
49% $75,000+
38% $100,000+
Employment:
81% Employed Full Time
2% Employed Part Time
Education:
35% HS Diploma
31% Some College
32% College Degree/More